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SEO Tips for Redesigning a Website for Easy Google Crawl

Wed, 02.11.2011. / 20:02:46

It’s a long time that I didn’t shared a SEO tip with you guys, so here goes a tiny effort from me today about the website redesigningphenomena which is actually related to the onsite SEO technique in making the website cheesier and easier for search monsters like Google, Bing and ...


It’s a long time that I didn’t shared a SEO tip with you guys, so here goes a tiny effort from me today about the website redesigningphenomena which is actually related to the onsite SEO technique in making the website cheesier and easier for search monsters like Google, Bing and Yahoo to extract the valuable data from your website.

I always believed in taking risks and doing experiments on few of the website pages regardingGoogle Bot changing design, manipulating onsite factors to see the results and effects but unfortunately my hands were cuffed with limitations as an SEO. So here is the proof by the visual of Matt Cutts as well as he also agrees to test few pages regarding redesigning and onsite SEO factors.

A question was put on to Matt regarding redesigning the web page and doing redirects to existing pages, really affects the search engine rankings? I agree to Matt that according to the search engine, if you are redirecting the page to new one or redesigning it, it is expected that the new page would be of more good quality due to which the ranks may maintain or may climb ladder to better rankings.

But the other side of the mirror is really going to be bad if the new page isn’t of the good qualityWebsite Redesigning SEO Tips especially for search engines. If a search engine bot feels hurdles in extracting the valuable data from your page then, the ranks may fall to earth. As an SEO tip of lucky Wednesday, it is preferred to analyze carefully the design and content of the new page. Put yourself in the shoes of search engine bots and users, and then analyze what are pros, cons and what new things to be applied to make the page more sparkle in the eyes of Google, Yahoo and Bing.

Always do the changes one by one on your few pages to see the affects in rankings in search results because if both of the redesigning strategies will be implemented then it will be much difficult to know due to which factor the page went up or down in the search results.

A design can do a lot for your website, even more than gaining incoming links for the website. A good quality design is always readable, attractive and easily understandable by the users and search bots. You may try the multi-variant test in the Google website optimizer.